SEO Services, SEM and Google Marketing
SEO- Search Engine Optimization
Maximum Online Marketing Businesses recognize that a consistent online marketing strategy is an important part of building and growing your online success. Ongoing search engine optimization (SEO) is a must to assure your website maintains it’s rankings in the search engines (like Google). This ongoing maintenance will sustain your website with an optimum place where your customers are searching. If not managed regularly, rankings will fall over a period of time and all of your efforts will go to waste! Our SEO services are crucial to our website designs, but can also be applied to your existing website.
The two factors that make this happen are the ever changing search engine algorithms and your competition seeking the same online marketing goals as you. The Spinbird Group can keep you ahead!
Search Engine Optimization- Is your website being found by your desired customer? Many businesses believe they can simply build a gorgeous website and POOF! customers will find them. This is definitely not the case. You are competing with millions of other websites. Achieving visibility in the major search engines (Google, Yahoo!, and Bing) is essential.
Both “On-Page” and “Off-Page” SEO optimization of your website are key to assuring your website is where your FUTURE customers are searching.
“Off-Page” SEO Services, or Link Building
Increase your link popularity by having more websites point to your site. However, it is important that you have relevant links pointing to your site from quality websites to get maximum benefit. By having these inbound links from other websites, you will increase your search rankings. The Spinbird Group can help you with a link building strategy to assure you realize the benefits of this important ingredient of any ULTRA-successful online marketing campaign.
“On-Page” SEO Services with Key Search Terms
These are most effective when not only used in content, but also in back-end HTML- and if you don’t have the time to code it, that’s where we come in. We also use several key placments for Killer SEO- such as titles, URL's, Image tags, and Canonical references- all linking your website to itself- with all pages interlinked for one big Google serving machine.
Paid Search
(Pay-Per-Click) Paid Search is another key to assure your website traffic represents your targeted (and future) customer. When used in correct balance with Organic SEO, results can be instantly gratifying! As in, the phone will start ringing very quickly). PPC allows you to pinpoint your customer. The goal of PPC campaigning is to convert the traffic you receive from your high rankings into leads that ultimately result in sales. Getting your message in front of the right people at the right time is very achievable and affordable. The Spinbird Group can manage your Google Adwords, Facebook Advertising, and other PPC efforts to provide premium results. Organic SEO takes time to build. PPC can be expensive, but instant.
Social Media Marketing
They’re part of the mainstream in which businesses and people communicate. More and more companies are using social media to spread news, build their brand, as well as keep their customers and prospects informed about news, upcoming events, new products, changes at the company, and more. The more Fans you have, the more eyeballs see you and your business.
Local Maps With search engines continuously building and counting on targeting a better experience for the searcher on a local level.
Having a strong presence in the local maps for Google, Yahoo!, and Bing are important for any successful SEO services that we offer. If you are a local service or retail business; you can expect that your customers are using online local directories and mapping services to search for your products and services. We can claim your local business listings on the major services and improve your visibility to assure maximum results.
And, that leads to Reputation Management- when maps also solicit reviews, there might be some negatives. In that case- we are here to take care of those reviews that WILL cost you business if they aren’t monitored. Content Creation Content is king. A fundamental base for all online marketing related efforts almost always starts with good, keyword rich content that is relevant to your business.
With our team of marketing professionals, The Spinbird Group™ can create optimized content for your website as well as produce effective articles to support ALL of your online marketing efforts. Our team has a vast knowledge base and can create this quality content assuring the best representation of your business.
Performance Reporting
Performance Analytics not only measures the performance of your websites traffic and other key trends, but also gives a clear picture of how many inquiries you are getting, where they are coming from, and what to do for improved performance. The Spinbird Group™ can help utilize this information to work with you to bring results that continue to exceed your expectations.